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Want to start a business that blends India’s love for tea with a cool, youth-centric vibe? A Chai Sutta Bar franchise could be the perfect choice for you. With over 400 outlets across India and growing, Chai Sutta Bar (CSB) is a fast-growing tea chain offering a unique mix of taste, branding, and strong business potential.
In this guide, we’ll walk you through everything you need to know about owning a Chai Sutta Bar franchise – from application to investment, setup process, support, and frequently asked questions.
Why Choose a Chai Sutta Bar Franchise?
Here are some highlights:
- Proven Business Model: Over 400+ outlets in India and abroad.
- High Demand: Tea is the second-most consumed drink in the world, after water.
- Youth-Oriented Brand: Appeals to students and working professionals.
- Strong Social Media Presence: Helps drive traffic and visibility.
- Affordable Investment: Compared to other F&B franchises.
According to Statista, India consumed over 1.1 million metric tons of tea in 2022, showing how big the tea market is.
How to Apply for a Chai Sutta Bar Franchise
You can apply easily online:
Step-by-Step Process:
a. Visit the Official Website. Go to the Chai Sutta Bar Franchise Application page.
b. Fill the Franchise Form. Enter your name, mobile number, email ID, preferred location, and other required details.
c. Submit Documents: Upload or submit any required documents for initial verification (as instructed).
d. Wait for a Call Back. The Chai Sutta Bar team will review your form and call you for further discussion.
e. Telephonic/Online Interview You may be interviewed to assess your interest, background, and readiness.
f. Site Evaluation: A representative visits your proposed location to evaluate its suitability.
g. Final Approval Based on location and interview, the franchise team gives a go-ahead.
h. Sign the Franchise Agreement. Legal documents are signed between you and the CSB team.
i. Training & Setup Receive training in store operations, branding, and service, while the outlet setup begins.
j. Outlet Launch Open your Chai Sutta Bar outlet to the public with marketing support and official launch promotions.
Investment & Set-up Cost
Estimated Investment: ₹25 to ₹30 lakhs (depending on location and size).
Breakdown of Costs:
- Franchise Fee: ₹5 lakhs (one-time)
- Interior Setup: ₹10-12 lakhs
- Equipment & Machinery: ₹4-5 lakhs
- Initial Raw Materials: ₹1 lakh
- Marketing & Promotions: ₹1-2 lakhs
- Miscellaneous Costs: ₹1-2 lakhs
Royalty Fee: 4% to 6% of monthly revenue
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Space & Location Requirements
- Minimum Space Needed: 200 to 400 sq. ft.
- Preferred Locations: Near colleges, IT parks, malls, railway stations.
- Outlet Style: Kiosk or cafe model available.
Franchise Support Offered by Chai Sutta Bar
Chai Sutta Bar offers end-to-end support, which makes it beginner-friendly.
Support Includes:
- Branding & Marketing Support
- Staff Training
- Standard Operating Procedures (SOPs)
- Interior Design Guidance
- Logistics Support
- Menu & Recipe Standardisation
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Revenue & Profit Margin
On average, a Chai Sutta Bar franchise can generate ₹2 to ₹4 lakhs/month in revenue, depending on the location.
Expected Profits:
- Gross Profit Margin: 60% to 70%
- Breakeven Point: Usually within 12-18 months
Real Franchise Example:
A CSB outlet near Pune University sees an average daily sale of 500+ cups and breaks even in under 14 months.
(Check Out: Best Franchise Business Ideas To Start in India in 2025)
Marketing Tips to Grow Your Franchise
- Use Instagram and Facebook for local ads.
- Offer student discounts and loyalty cards.
- Partner with food delivery apps like Swiggy & Zomato.
- Host college fests and tea-tasting events.
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(Check Out Chai Sutta Bar Official Franchise Page)
Conclusion
A Chai Sutta Bar franchise is an exciting opportunity for aspiring entrepreneurs looking to start a profitable and trendy food business. With moderate investment, full support from the brand, and strong customer appeal, it’s a great entry point into India’s booming F&B sector..
Frequently Asked Questions (FAQs)
1. How much does it cost to start a Chai Sutta Bar franchise?
- Around ₹25 to ₹30 lakhs, including setup and franchise fee.
2. What is the profit margin in a Chai Sutta Bar franchise?
- Gross profit margin ranges from 60% to 70%.
3. Is prior experience required?
- No, the company offers full training and support.
4. How long does it take to set up a franchise?
- Typically 30 to 45 days after agreement.
5. What is the franchise fee?
- ₹5 lakhs (one-time).
6. Do they help with marketing?
- Yes, they provide national and local-level marketing support.
7. Can I open a CSB franchise in a small town?
- Yes, they operate in metro cities and tier 2/3 towns.
8. Is the kulhad provided by CSB?
- Yes, they supply kulhads and other inventory.
9. What is the duration of the franchise agreement?
- Usually 5 years with renewal options.
10. Do I need to hire staff myself?
- You can hire locally; CSB provides training for them.
